Dr Pixie McKenna: Sweating myths and intimate skincare

We’re working with GP and TV Presenter Dr Pixie McKenna to help dispel the myths around sweating and intimate skincare. Click here to discover her top tips and essential life hacks to keep you confident and fresh all day, every day!

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Ready for Real Life. What does real life throw at you?

We appreciate how hectic real life can be and the countless challenges you need to tackle on a daily basis. Running late again? Frantically trying to hit a deadline? Chasing the kids? Soft & Gentle products are ready when you need us most.

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Latest from Soft & Gentle: Exciting product launch coming soon

At Soft & Gentle we are always looking to innovate our skin kind products. We will be bringing you a new and exciting product soon! Visit our product page to find out about our current ranges!

Our Products


Skin kind for womankind

Soft & Gentle has been creating women’s personal care products known for their gentle formulations and great fragrances for more than 40 years.

Our classic anti-perspirant collection offers everything you need in an anti-perspirant deodorant: 48 hour protection, anti white or yellow marks and skin kindness – with a choice of delicate fragrances.

Our 0% aluminium range offers delicately scented kind to skin formula which contains no aluminium and no alcohol is suitable for sensitive skin.

Find your perfect fragrance

Find your perfect fragrance

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Ready for Real Life with Soft & Gentle

Ready for Real Life with Soft & Gentle

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“I've waited years for an aluminium free deodorant and one that smells great too.”

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“My favourite fragrance is Jasmine and Coco milk, smells great and works too!”

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